So what exactly is fresh? Essentially, it's a clean skincare line consisting of 17 products that really focus on results. Everything is sustainable, vegan, cruelty free and formulated without flavor, dyes, parabens, silicones and sulfates. In addition, the products are divided into super easily understandable categories for different skin types (aging, dull, problem etc.). Plus, if you're really not sure where to start, there's even an online decoder for you to find which products might be best for you.
However, what really stands out is how impressive the ingredient lists are. Formulated with proven, effective ingredients at a level that means they really work, you can expect results quickly. Oh yeah, and did I mention that each product is under £ 20?
Does that sound like something you can get on board with? Browse through to see what our first impressions of the brand new products are and to buy them for yourself.